Google Knowledge Graph

41 'Google Knowledge Graph' stories May 2013 - November 2015

Google Search can now answer a variety of much more complex questions

Abner Li Nov 16 2015 - 12:03 pm PT

Recent updates to Google Search allow it to better understand complex queries and provide more accurate answers, meaning users can now Google questions involving superlatives, order, complex combinations, and get answers from a specific time period. This update comes thanks to Google being better able to understand the intent and different pieces of a question.

“We can now break down a query to understand the semantics of each piece,” Google says.

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The constitutions of 13 countries now show up as Knowledge Graph results

Stephen Hall Sep 17 2015 - 10:15 am PT

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Google is always expanding the information it offers at the top of search results, with the goal being to keep users within Google itself — no longer needing to navigate to external websites. Today, the Mountain View company has announced that it is adding constitutions from 13 different countries to the top of your search results page…

According to Google’s Inside Search blog:

The Constitute Project helps people access, compare and analyze the world’s constitutions. Now we’re adding more of this content to our search results, so you can find the full text for the United States Constitution—or constitutions from 12 other countries—right at the top of your search results page. To try it out, type (or say) “constitution” into Google Search or the Google App and a box will pop up with the Preamble for the United States Constitution and a drop-down menu where you can see all of the accompanying articles and amendments.

The new feature comes in partnership with the Constitute Project, a group that hopes to give people more access to world constitutions. Of course, the United States constitutions is one of the many you’ll be able to access. Besides the US, there’s Afghanistan, Bhutan, Estonia, Finland, France, Iceland, Japan, Laos, Latvia, Micronesia, Norway and Ukraine.

Just head over to Google and search for “constitution of [your country]” and you’ll be given many drop down menus that let you get a full glimpse of these documents. Of course, Google says that it is looking into adding more countries in the future.

Google updates health Knowledge Graph with hundreds more conditions, printable PDFs for doctor visits, more

Zac Hall Sep 3 2015 - 10:08 am PT

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Google Health

Google first introduced fact-checked health information to its Knowledge Graph earlier this year to present quality medical facts to users searching for specific conditions. Today the search giant says it will soon have over 900 health conditions included in its Knowledge Graph offering “quick at-a-glance info on symptoms, treatments, prevalence, and more.” Google says this more than doubles the amount of health conditions it included at the start. Google’s health information Knowledge Graph is getting smarter in other ways too.

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Google promoting Flights product in city Knowledge Graph search cards

Tom Maxwell Jul 21 2015 - 2:17 pm PT

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Google’s Knowledge Graph attempts to surface relevant, actionable information to the search page so you don’t have to do as much clicking. As one example, Google presents population and other census data front and center when you search for a city. It looks like this card in particular, the one for cities and towns, has been updated with a new actionable snippet for flights…

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Google displaying product review snippets in product knowledge cards

Tom Maxwell Jul 10 2015 - 3:09 pm PT

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Search for a product on Google and you might see a Knowledge Graph card to the right of the result links containing details on the product as well as links to sites selling it and the full Google Shopping reviews page. You may now also see snippets of what people are saying regarding certain aspects of a product.

First spotted by Search Engine Land, Google seems to be pulling quotes from the product reviews that it aggregates from other websites and placing them inside Search product cards. The company gets most of these reviews from the product pages of websites selling the item – Rakuten.com Shopping and B&H Photo are two places the reviews for the above speakers come from, for example.

As Search Engine Land notes, you can click through to see all the reviews for a product, but on the full reviews page the only link provided against each review simply goes to the product page hosting the review – it doesn’t take you to that exact review on the host site.

Google is constantly adjusting its Knowledge Graph cards, most recently removing Google+ posts from the cards for popular businesses.

Knowledge Graph cards in search are no longer showing Google+ posts

Stephen Hall Jun 30 2015 - 9:18 pm PT

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Despite things “going really well,” it looks like Google is backtracking on a decision it made long ago to include Google+ profile links in Knowledgr Graph cards for popular brands. A Google spokesperson talking to Search Engine Land has confirmed the change, saying that it’s intended to bring “more consistency.”

As you can see below, the section was labeled as “Recent posts on Google+”:

Notably, this minor change isn’t going to affect Google+ results showing up in regular searches. And while you won’t find a featured link to the Google+ profile of a company you search for, Google has been putting social links to most popular networks, including Twitter, Facebook, and others, in its Knowledge Graph cards since January.

The change started rolling out at some point last week.

Leaked FTC report on Google’s business practices provides fascinating look behind the scenes

Ben Lovejoy Mar 25 2015 - 5:27 am PT

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File photo shows people walking by a YouTube sign at the new Google office in Toronto

Half of a 2012 FTC report on Google’s business practices has been “inadvertently disclosed” in an open records request by the WSJ. Bizarrely, what was leaked was every other page of the report. MarketingLand’s Danny Sullivan has been busy reading the report and tweeting some of the things revealed by it.

The FTC eventually concluded that Google had not violated antitrust laws by favoring its own services over that of rivals, but found it was “a close call.”

[tweet https://twitter.com/dannysullivan/status/580634396618698752/]

Google did, for example, promote its own services in search results …
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Google now serving up cocktail recipes in Knowledge Graph

Stephen Hall Mar 5 2015 - 7:25 am PT

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Google has been beefing up Knowledge Graph a lot lately, and now it appears that they’re adding yet another useful set of information to the top of your Google searches: cocktail recipes. Most recently, the Mountain View company added social links for brands, fact-checked health information, and even full song lyrics.

As more information is being added to Knowledge Graph, users going to Google to search for information are needing to go past the search results much less often. This has been a problem particularly with the introduction of lyrics to the Graph, after which many sites that depended on Google traffic surely saw a significant dip—and some may have even gone out of business.

While cocktail recipes in Knowledge Graph may not be as comprehensive of a substitute as lyrics were, there’s probably a little bit of threat here to sites that servce up cocktail recipes as well.

Google adding fact-checked health information to Knowledge Graph

Ben Lovejoy Feb 10 2015 - 3:59 am PT

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health-info-animated

Google’s Knowledge Graph–which highlights fact-checked info at the top of certain types of search results–is being expanded to include health-related searches. So next time you want to check whether you have the common cold or a rare strain of Ebola, Google should provide the necessary reassurance.

Starting in the next few days, when you ask Google about common health conditions, you’ll start getting relevant medical facts right up front from the Knowledge Graph. We’ll show you typical symptoms and treatments, as well as details on how common the condition is—whether it’s critical, if it’s contagious, what ages it affects, and more. For some conditions you’ll also see high-quality illustrations from licensed medical illustrators.

Google says that the information is pulled from “high-quality medical sources across the web” and then checked by both its own doctors and others from the Mayo Clinic …
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Google adds social links for brands to Knowledge Graph search results

Stephen Hall Jan 15 2015 - 8:31 am PT

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As noticed by Search Engine Land, Google recently added a new section to its Knowledge Graph for brands searches. As you can see in the screenshot above, searching for a brand like McDonald’s will show a new “Profiles” section including Twitter, Facebook, LinkedIn, Google+, and Instagram accounts. As of today, the same is not true about celebrity Knowledge Graph results. Updates to the Knowledge Graph usually sneak in under the radar, but they seem to keep coming nonetheless. This update follows last month’s Knowledge Graph update, which added a new lyrics section.

Google adds song lyrics to Knowledge Graph search results

Stephen Hall Dec 22 2014 - 11:45 am PT

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Every once in a while, we get a new feature added to Google’s Knowledge Graph (the smart results that appear at the top of the search page). Today, Google has added the handy ability to see results for song lyrics right on the search page (via TechCrunch), meaning that websites focusing solely on providing lyrics and fighting for the top of Google’s results in this category might see a bit of a downturn in traffic…

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Google testing new & improved Translate tool directly in search results

Jordan Kahn Jul 3 2014 - 7:26 am PT

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Google-Translate-01

While it’s not appearing for all users, Google appears to be testing its Translate tool directly in search results. Specific search results for translations such as “Hola in english” already presented users with the answer directly above search results, but now search queries like “translate” “translation” and “translate tool”— which most users search for when looking for translation services— present a redesigned translate tool (pictured above) where users can enter text and adjust languages right from the search results page.

It’s unclear if this is just a test or something Google plans to roll out more broadly, but it’s certainly something that other translation services might not be all too pleased with. The first search result below the new tool is most often “Google Translate”, as it was before the roll out of the new translate tool in search results.

Google told us it’s “always working on improvements to our products.”

Step-by-step instructions now appear in Google’s Knowledge Graph

Chance Miller Jun 24 2014 - 1:19 pm PT

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Google, over the past year, has gradually been ramping up the features of which its Knowledge Graph is capable . For those unfamiliar, the Knowledge Graph is the box that appears in search results, either at the top or on the right, with information about your search query. Over the past few days, Google has gradually started integrating step-by-step directions into the Knowledge.

To try this feature out, simply type in a “how-to” search into Google and the steps will appear at the top of the search results page. As you can see in the images above, Google will sometime present you with the materials need to perform your task, while in other instances it will give you step-by-step directions. For shorter tasks, all of the steps will be listed in the Knowledge Graph, while tasks with longer processes require you to click through to the publisher’s website.

Google pulls in the steps from a variety sources. Publishers would obviously prefer that readers have to click through to see all of the steps, but Google doesn’t seem to care. Try it out for yourself now.

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Google debuts search update with Knowledge Graph-powered information about results

Mike Beasley Jan 22 2014 - 2:51 pm PT

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Google has launched a small update to its search results page today. The new feature shows additional information about certain websites based on Google’s Knowledge Graph.

To view the additional information, you can click on the gray website title next to the URL on a search result. Not every site has more information available, but Google says it is constantly expanding its Knowledge Graph to include more and more sites.

Google adds car facts, prices to its Knowledge Graph

Chance Miller Dec 4 2013 - 1:06 pm PT

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Google announced today that it has added yet another new category to its ever-expanding Knowledge Graph service. Starting today, users can search the make, model, and year of a car to find out a variety of information, directly from the Google search page.

For instance, if you search “Tesla Model S”, the Knowledge Graph will now show up and present you with the MSRP, horsepower, miles-per-gallon, make, and available trims. Different cars show a different set information, as well. Should you search “Ford Focus”, you will be presented with the MSRP, MPG, and horsepower, as well as the engine size, body styles, and other years. Google doesn’t appear to have a whole lot of information in its database at this point. For example, it only has data for the 2012, 2013, and 2014 Ford Focus models.

To try it out for yourself, simply use voice search and say the make and model of a car, or type it into a Google search, just like you would any other search.

Google adds TV Show episode listings to search results

Jordan Kahn Oct 9 2013 - 9:05 am PT

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Google announced today on its Google+ page that it will now be including new information for search queries related to the TV Shows. Specifically, in addition to the Knowledge Graph info like ratings, cast, and characters that previously appeared next to search results for TV shows, you’ll now be able to see specific TV listings for episodes:

Now when searching for your favorite TV shows, you can get more information about specific episodes. For example, say that you’re wondering when the next season of The Walking Dead starts. Try searching for [the walking dead tv show] and you’ll see all episodes listed along with their air dates. The first season kicks off with an episode called “30 Days Without An Accident” on October 13, which means you only have a few days to refresh your memory by watching last season’s final episode, “Welcome to the Tombs.”

You’ll also be able to click on the title for listings to see relevant search results for that specific episode, but you will have to add “TV show” to the end of your search term like in Google’s example above in order to get the new listings to appear.

Google rolling out nutritional information in search results

Zac Hall May 30 2013 - 8:35 am PT

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As noted by Droid Life , Google is rolling out nutritional information from the Knowledge Graph into its search results for users in the U.S. over the next ten days.

Google Now will be able to take advantage of these results across various platforms including Android and its iOS application:

From the basics of potatoes and carrots to more complex dishes like burritos and chow mein, you can simply ask, “How much protein is in a banana?” or “How many calories are in an avocado?” and get your answer right away. You’ll hear the answer to your specific question, see relevant nutrition information under an expansion, and be able to switch to other related foods or serving sizes.

Many consumers will value this information as caloric intake and personal fitness trends more and more popular. Even fast food restaurants are starting to report nutritional information for its products. Good on Google’s part for making this information more accessible for everyone.
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