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YouTube TV now has 3 million paid subscribers, 30M for Music/Premium

Back in February, Google provided an update on YouTube Music/Premium and YouTube TV subscribers. During Q3 2020 earnings, Alphabet CEO Sundar Pichai announced 30 million, ad-free paying members and another million for the cord-cutting service.

Google said during Q4 2019 earnings that YouTube Music/Premium has 20 million paying customers, as well as 2 million YouTube TV subscribers. In the last three months, this has grown to more than 3 million cord-cutting customers. Meanwhile, Music/Premium is now at 30 million. 

YouTube Music Premium costs $9.99 for ad-free playback, background streaming, and offline downloads. For an additional $2, YouTube Premium extends those benefits to all video content across the site. For comparison, Apple’s competing offering has 60 million subscribers as of mid-2019, while Spotify leads at 113 million.

Similarly, in March 2019, YouTube TV was reported to have 1 million users. The service costs $64.99 as of a June price increase.

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Avatar for Abner Li Abner Li

Editor-in-chief. Interested in the minutiae of Google and Alphabet. Tips/talk: