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Google Alerts redesigned with modern look and alert suggestions

Google Alerts quietly received a redesign overnight, gaining a brand new user interface that closer aligns with the appearance of other Google web services. In addition to a streamlined user interface, the service is also more automated now and offers alert suggestions for your name and email address, popular tech companies, athletes, celebrities, countries, places, industries and more. 

There are still options to fully customize the alerts you receive, including their frequency, language, region, sources and quality level. Google Alerts then sends you email updates based on the search queries you are monitoring, allowing you to keep track of new content on the web. Google sources the content from the web, news, blogs, videos, books and discussions.

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