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Google introduces new personalized Google Maps embed


Google has been adding a ton of new features to its new Google Maps preview on the desktop ahead of a broader roll out. It recently added real-time incident reporting from Waze in new countries and also added a new 3D Earth Tours alongside a revamped StreetView. However, up until now, we’ve still had to deal with the old Google Maps embed that allows us to interact with small embedded Maps on websites and elsewhere. Good news: Today Google announced it’s rolling out a brand new Google Maps embed that users can embed via an HTML snippet from the new Google Maps preview. 

Like the new Google Maps, embedded maps are now built for you. Your users can sign in to these maps to see relevant content, like their saved places from Google Maps. Conversely, they can also save a location from your embedded map for viewing on Google Maps for desktop or mobile… To top it off, embedded maps are free of usage limits, so you don’t have to worry about quotas.

The new Google Maps is still in preview mode (you can opt-in here), but Google said earlier this month it plans to roll it out more broadly in the coming weeks. Google also notes that the a new ad experience will be rolling out soon for the Maps embed:

Finally, over the coming weeks we’ll be introducing a new ad experience we think is attractive for users of the new Google Maps embed. This new on-map design will allow relevant local businesses to connect with your users, similar to the ads you currently see in the new Google Maps and Google Maps for Mobile. As part of this release, we’ve also updated the Google Maps/Earth APIs Terms of Service to enable us to launch new APIs with advertising. Existing APIs and new APIs launched without advertising retain the requirement for Google to provide 90 days notice prior to including ads.

You can check out a sample of the new embed below:

[protected-iframe id=”bed9e73fad81023f2dc4dd557bf29492-22427743-18874939″ info=”!1m14!1m12!1m3!1d26081603.294420466!2d-95.677068!3d37.06250000000001!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!5e0!3m2!1sen!2s!4v1385571631308″ width=”600″ height=”450″ frameborder=”0″ style=”border: 0;”]

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Avatar for Jordan Kahn Jordan Kahn

Jordan writes about all things Apple as Senior Editor of 9to5Mac, & contributes to 9to5Google, 9to5Toys, & He also co-authors 9to5Mac’s weekly Logic Pros series and makes music as one half of Toronto-based Makamachine.